Why Choose Us

O’Connell Marketing (OCM) is a fully integrated marketing agency delivering exceptional results for clients in  PR, Digital Marketing, Brand Development, Creative Designs and Campaigns across many sectors including tourism, hospitality, associations, agri-food, golf, education, enterprise, events and the Port Industry. 

Our talented, creative and ambitious OCM team based in County Wexford and remotely are often in high demand with diverse, dynamic skills and expertise  across key areas to grow your brand and business. Creating and delivering  integrated media campaigns and communications with strong project management, measurement and detailed reporting leading to exceptional results for our clients. OCM prides itself on the company’s core brand purpose, which is to deliver creative results-driven marketing with a positive, approachable attitude.

We have an excellent reputation and track record for our flexibility, attentiveness and care to the client, partners and OCM team member growth and retention. With each campaign or project and starting with the target audience in mind, OCM commits to delivering exceptional results expertise, by applying the creativity and best resources necessary to support each client’s needs.

 

What We Do

Our talented and diverse team has an abundance of experience working on projects within the hospitality, tourism, agri-food, education, training, legal and enterprise and Port Industry sectors. From brand development, digital marketing, Social Media content, paid ad campaigns, SEO, communications, press releases, media trips, influencer marketing, advertising campaigns, association marketing and events, brand development, launches, destination marketing, golf marketing, training and tourism business consultancy for strategy, design and planning. 

 

 With 25+ years experience in the tourism, hospitality and enterprise industries, our agency with full service options has shown huge success with a proactive and personal approach where we take the time to understand your business, brand and audience so that we can deliver marketing that connects and converts.

 

We specialise in bringing destinations and tourism businesses to life. With deep industry insight, contacts, creative storytelling, and data-driven strategies, we can assist you to attract more visitors, boost brand visibility, and increase your conversions and sales — with industry experience and proven results, check out our case studies.

National Awards

With exceptional experience, expertise and capabilities, Jean and the OCM team are leaders in business mentoring, coaching and training, providing businesses with a multitude of knowledge that will further them into the depths of their respective industry. Having excelled in Sales and Marketing roles across the hospitality, tourism and agri-food sectors, Jean and her team have received many National Awards along the way, which include:

 

  • All-Star Business 
  • Best Sales Professional of the Year
  • Best Website
  • Best Marketing of a New Product
  • Best PR Campaign
  • Best Festival – South East and Shortlist LAMA National Awards 
  • Wexford Best Innovation Award 
  • Best Digital Strategy – Golden Spiders Awards 
  • Best PR Agency by Travel2Ireland Awards – Highly Commended  
  • World Luxury Travel Awards – Visit Kilkenny 

 

Our Marketing Tools

We have an excellent reputation and track record for our flexibility, attentiveness and care to the client, partners and OCM team member growth and retention.  With each campaign or project and starting with the target audience in mind, OCM commits to delivering exceptional results expertise, by applying the creativity and best resources necessary to support each client’s needs. 

 

The OCM team has a broad range of knowledge and expertise with high-standard tools and applications to support clients with the best possible output of their marketing activities carried out. These include Sprout Social, Metricool, Mailchimp, Adobe Software, Ruepoint Media, Canva, CMS, WordPress, Google Adwords, Analytics among more software and applications in which OCM supports continuous training and improvement across the platforms to aid the continuous growth and trends.

Clients

  • Visit Wexford – Destination marketing & international brand marketing
  • Visit Kilkenny – Destination marketing for county brand & outdoor activities brand, Outdoor Kilkenny
  • Irish Hotels Federation – Irelandhotels.com Go Anywhere Gift Card sales development strategy, marketing campaign & training
  • PEMA (Port Equipment Manufacturers Association) – Brand marketing, digital communications & event management
  • Woodstock Gardens & Arboretum – Marketing & PR
  • Killeen Castle – PR
  • Highbank Orchards – Digital Marketing
  • Kerry Tourism Industry Federation – Destination marketing for Discover Kerry & county brand development – Live, Work, Visit
  • Taste Wexford –  Strategy, brand marketing & training
  • Laois Tourism – Destination marketing campaign
  • Fitzpatrick’s Castle Hotel – PR campaign
  • Festivals & Events – Enniscorthy Rockin’ Food Festival (2015-2019) & Santa’s Enchanted Castle (2016 – 2019)